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Measuring the perceived value of malls in a non-Western context: the case of the UAE
(Emerald Group Publishing Limited, 2015-09)
The purpose of this paper is to identify the dimensions of a shopper consumption experience at the mall level, in relation to previous research on customer-perceived value. It aims to identify the customer-perceived value ...
Guest-based hotel equity: scale development and validation
(Emerald Publishing Limited, 2018-10)
This paper aims to measure customer-based brand equity in the context of hotels, and to develop and empirically validate a new scale, named guest-based hotel equity (GBHE), by incorporating the customer perceived value of ...
Use of social marketing in diabetes control in the UAE context
(Taylor & Francis, 2018-01)
Objective: This study aims to provide information on the perceptions of and practices used for diabetes in the UAE with the view to generate evidence-based strategic guidelines for future programs.
Method: A multi-method ...
Developing Applicable Scenarios to Install and Utilize Solar Panels in the Houses of Abu Dhabi City
(MDPI, 2022-11)
This study examines the utilization of solar panels in the houses of Abu Dhabi city. A presentation of applicable solar power scenarios is displayed on a global scale. Furthermore, solar power applications in Abu Dhabi ...
Knowledge, Attitude, and Practices of Face Mask Use among University Students during the COVID-19 Pandemic: A Cross-Sectional Study
(MDPI, 2023-02)
At the peak of the COVID-19 pandemic, the estimated daily use of face masks was at its highest, thereby creating huge public health and environmental challenges associated with the indiscriminate disposal of used ones. The ...