Browsing Managment by Author "El-Adly, Mohammed Ismail"
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An empirical study of the relationship between shopping environment, customer perceived value, satisfaction, and loyalty in the UAE malls context
El-Adly, Mohammed Ismail; Eid, Riyad (Elsevier, 2016-07)This study aims to investigate through structural equation modelling (SEM) the relationships between the shopping environment, customer perceived value, customer satisfaction, and customer loyalty in regard to malls in the ... -
Guest-based hotel equity: scale development and validation
El-Adly, Mohammed Ismail; Abu ELSamen, Amjad (Emerald Publishing Limited, 2018-10)This paper aims to measure customer-based brand equity in the context of hotels, and to develop and empirically validate a new scale, named guest-based hotel equity (GBHE), by incorporating the customer perceived value of ... -
The impact of advertising attitudes on the intensity of TV ads avoiding behavior
El-Adly, Mohammed Ismail (Centre for Promoting Ideas, USA, 2010-10)This study seeks mainly to identify the impact of advertising attitudes on the intensity of TV advertisements avoiding behavior. It contributes to the very limited literature in the field of TV ads avoiding behaviour ... -
Measuring the perceived value of malls in a non-Western context: the case of the UAE
El-Adly, Mohammed Ismail; Eid, Riyad (Emerald Group Publishing Limited, 2015-09)The purpose of this paper is to identify the dimensions of a shopper consumption experience at the mall level, in relation to previous research on customer-perceived value. It aims to identify the customer-perceived value ... -
Modelling the relationship between hotel perceived value, customer satisfaction, and customer loyalty
El-Adly, Mohammed Ismail (Elsevier, 2019)This study using structural equation modelling (SEM) investigates the relationship between the dimensions of customer perceived value, customer satisfaction, and customer loyalty in the context of hotels. The main procedure ...