Now showing items 1-3 of 3

    • Higher education in emerging markets: a comparative commentary 

      F. Robert Buchanan (Emerald Group Publishing Limited, 2014)
      Purpose – The purpose of this project is to examine the development and learning of higher education policy makers in emerging markets as they confront the need for sustainability and global competitiveness of their ...
    • Marketing at the bottom of the pyramid: service quality sensitivity of captive microfinance borrowers 

      Saju Jose; F. Robert Buchanan (Emerald Group Publishing Limited, 2013)
      Purpose – The aim of this paper is to survey the working poor who are microfinance borrowers, examining their perceptions of customer satisfaction and corporate social responsibility. Design/methodology/approach – ...
    • Serving the poor: captive market CSR and repurchase intention 

      Saju Jose; Nilesh Khare; F. Robert Buchanan (Emerald Group Publishing Limited, 2015)
      Purpose – The purpose of this paper is to examine whether corporate social responsibility (CSR) activities of the firm affect poor captive consumers’ repurchase intentions, and whether or not CSR activities may moderate ...